1 in 3 people living in Southern California will develop skin cancer in their lifetime. It is the fastest-growing cancer in the U.S. and worldwide. 1 person every 8 minutes is diagnosed with melanoma in the US. After discovering no skin cancer awareness projects existed in his area, William decided it was important to start his own and the community at large about this issue. The Melanoma Awareness Project of the Desert was created in 2008 by William Lavin as a 501(c)3 public service project to tackle the skin cancer epidemic affecting his Coachella Valley community. MAP hosts screening clinics, holds events and gives presentations for local schools, businesses, organizations and government agencies about the importance of safe sun habits and how to detect skin cancer. Even though skin cancer is the most common type of cancer, it is 95-100% curable if treated early. The first step toward change is awareness.
Coachella Valley Residents Educated to Date
in Skin Cancer Prevention
Free Skin Cancer Screening Clinic
For Melanoma Awareness Month
2015 Desert Wellness Non-Profit Category Award Recipient
2016 Coachella Valley Desert Spotlight Award Recipient Awarded Congressonial Letter of Honor from Congressman Raul Ruiz
Becomes a presenter and volunteer for a cause that makes a major impact in our Coachella Valley community. Help save lives, develop important life skills and meet new friends. If you’re interested in getting involved reach out to email@example.com
Help save lives and support skin cancer awareness.
Or by mail to: PO BOX 11759 Palm Desert CA 92255
Schedule A Presentation
If you would like to schedule a presentation for your class or organization please reach out to firstname.lastname@example.org
Thank you to our sponsor SolSkyn Personal Products for providing sunscreen for MAP to hand out to all the attendees of our events. Their products include Bullfrog, No-Ad and Ocean Potion Sunscreen. We highly recommend all three. Available at Amazon and Walmart